Marketing Research : Tools & Techniques /
Bradley, Nigel 1958-
Marketing Research : Tools & Techniques / Nigel Bradley. - 3rd ed. - Oxford ; New York : Oxford University Press, 2013. - xx, 527 p. : col. ill. ; 25 cm.
Includes bibliographical references and index.
978019955090 (pbk.) £39.99
Marketing research.
HF5415.2 / .B655 2013
658.8/3 / BRA
Marketing Research : Tools & Techniques / Nigel Bradley. - 3rd ed. - Oxford ; New York : Oxford University Press, 2013. - xx, 527 p. : col. ill. ; 25 cm.
Includes bibliographical references and index.
978019955090 (pbk.) £39.99
Marketing research.
HF5415.2 / .B655 2013
658.8/3 / BRA