Principles of Marketing. (Record no. 1034)
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000 -LEADER | |
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fixed length control field | 00555nam a22001697a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 240725b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780273684566 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0273684565 |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.K636 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | PRI |
245 ## - TITLE STATEMENT | |
Title | Principles of Marketing. |
Statement of responsibility, etc. | Philip Kotler, Gary Anderson,John Saunders & Gary Armstrong |
250 ## - EDITION STATEMENT | |
Edition statement | Fourth European Edition |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | England : |
Name of publisher, distributor, etc. | Pearson Education Limited, |
Date of publication, distribution, etc. | 2005 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxxiv, 954p. : |
Other physical details | ill. ; |
Dimensions | 28cm |
500 ## - GENERAL NOTE | |
Library of Congress call number (SE) [OBSOLETE] | Includes bibliographic references, glossary & index. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
No items available.