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Marketing Management / (Record no. 1221)

MARC details
000 -LEADER
fixed length control field 01320cam a2200373 a 4500
001 - CONTROL NUMBER
control field 15129426
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241021122854.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080107s2009 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008000337
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA825948
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 014537776
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780136009986
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0136009980
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780131357976 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131357972 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn189700343
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)189700343
Canceled/invalid control number (OCoLC)176888497
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency BAKER
-- C#P
-- BTCTA
-- YDXCP
-- BWX
-- XVF
-- UKM
-- DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .K64 2009
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
Item number KOT
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 10 - TITLE STATEMENT
Title Marketing Management /
Statement of responsibility, etc. Philip Kotler and Kevin Lane Keller.
250 ## - EDITION STATEMENT
Edition statement 13th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J. :
Name of publisher, distributor, etc. Pearson Prentice Hall,
Date of publication, distribution, etc. c2009.
300 ## - PHYSICAL DESCRIPTION
Extent 1 v. (various pagings) :
Other physical details col. ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane,
Dates associated with a name 1956-
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/ecip087/2008000337.html">http://www.loc.gov/catdir/toc/ecip087/2008000337.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Non-fiction Main Library - Kungu Main Library - Kungu General stacks 10/21/2024   658.8 KOT 10/21/2024 1 10/21/2024 Books
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