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How To Market Books : ''An essential book for every publisher's marketing department.'' / Alison Baverstock.

By: Material type: TextTextPublication details: London ; Philadelphia : Kogan Page Ltd., 2008.Edition: 4th edDescription: 352 p. ; ill, 22 cmISBN:
  • 9780749420390
  • 0749420391
Subject(s): DDC classification:
  • 070.52 22 BAV
LOC classification:
  • Z278 .B38 1997
Online resources:
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Includes bibliographical references (p. [313]) and index.

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