The Marketing Book / Edited by Michael J. Baker.

Contributor(s):

Material type: Text

TextSeries: Marketing series (London, England)Publication details: Oxford : Butterworth-Heinemann, 1991.Edition: 2nd edDescription: xxviii, 529 p. : ill. ; 25 cmISBN:

Subject(s):

DDC classification:

LOC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	Main Library - Kungu General stacks	Non-fiction	658.8 BAK (Browse shelf(Opens below))	1	Available

"Published on behalf of the Chartered Institute of Marketing."

Includes bibliographical references (p. [506]-520) and index.

There are no comments on this title.

to post a comment.