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Stand Out Social Marketing : 6 Keys to Rise Above the Noise, Differentiate Your Brand, and Build an Outstanding Online Presence / Mike Lewis.
Material type:
TextPublication details: New York : McGraw-Hill, c2013.Description: xxxi, 286 p. : ill. ; 23 cmISBN: - 9780071794961 (alk. paper)
- 0071794964 (alk. paper)
- 658.872 23 LEW
- HF5415 .L48725 2013
Contents:
Developing building blocks for success -- Achieving growth by adhering to mission, vision, and values -- Leadership from anywhere (and everywhere) -- Doing well by doing good: integrating philanthropy with business strategy -- Delivering unsurpassed value -- Measuring for excellence (again and again) -- Fostering customer loyalty and building community -- Creating marketing strategies to leverage extreme competitive advantages -- Thriving in change -- Managing crises: moments of truth.
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Main Library - Kungu General stacks | Non-fiction | 658.872 LEW (Browse shelf(Opens below)) | 1 | Available | |||
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Books
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Main Library - Kungu General stacks | Non-fiction | 658.872 LEW (Browse shelf(Opens below)) | 1 | Available |
Browsing Main Library - Kungu shelves, Shelving location: General stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
Developing building blocks for success -- Achieving growth by adhering to mission, vision, and values -- Leadership from anywhere (and everywhere) -- Doing well by doing good: integrating philanthropy with business strategy -- Delivering unsurpassed value -- Measuring for excellence (again and again) -- Fostering customer loyalty and building community -- Creating marketing strategies to leverage extreme competitive advantages -- Thriving in change -- Managing crises: moments of truth.
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