TY - BOOK AU - Brassington,Frances AU - Pettitt,Stephen TI - Principles of marketing SN - 0273657917 (pbk.) AV - HF5415 .B634 2003 U1 - 658.8 21 PY - 2003/// CY - Harlow, England, New York PB - FT/Prentice Hall KW - Marketing N1 - Includes bibliographical references and index ER -