Kerpen, Dave.

Likeable Business : Why Today's Consumers Demand More And How Leaders Can Deliver / Dave Kerpen, with Theresa Braun and Valerie Pritchard. - New York : McGraw-Hill, c2013. - xiv, 220 p. : ill. ; 23 cm.

Includes index.

9780071800471 (pbk. : alk. paper) USD $22.00 0071800476 (alk. paper)

2012032549


Management--Social aspects.
Customer relations.
Social responsibility of business.

HD31 / .K4585 2013

658.812 / KER