Crawford, C. Merle  1924- <br/><br/>
New Products Management / 
Merle Crawford, Anthony Di Benedetto. 
 - 10th ed.  International edition 
 - New York :  McGraw-Hill Irwin,  c2011. 
 - xvi, 576 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780071289238 0071289232 
<br/><br/><label>LCCN: </label>2010037323 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.153  / .C72 2010 
<br/><br/><label>Dewey Class. No.: </label>658.575  / CRA