Johnson, Gerry.
Exploring corporate strategy /
Gerry Johnson, Kevan Scholes.
- 3rd ed.
- New York : Prentice Hall, 1993.
- xx, 331 p. : ill. ; 24 cm.
Includes index (p.325-331)
0132963930
Business planning.
Strategic planning.
HD30.28 / .J648 1993
658.4012 / JOH