TY  - BOOK
AU  - Cohen,William A
TI  - Drucker on Marketing: Lessons from the World's Most Influential bBusiness Thinker 
SN  - 9780071778626 (alk. paper)
AV  - HF5415 .C54248 2013
U1  - 658.8 23
PY  - 2013///
CY  - New York
PB  - McGraw-Hill
KW  - Drucker, Peter F.
KW  - Marketing
ER  -