000 | 01052cam a2200325 a 4500 | ||
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001 | 17311106 | ||
003 | OSt | ||
005 | 20241206110620.0 | ||
008 | 120521s2013 nyua 001 0 eng | ||
010 | _a 2012020780 | ||
020 | _a9780073529974 (alk. paper) | ||
020 | _a0073529974 (alk. paper) | ||
040 |
_aDLC _cDLC _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF1416 _b.C375 2013 |
082 | 0 | 0 |
_a658.8/4 _223 _bCAT |
100 | 1 |
_aCateora, Philip R. _eauthor |
|
245 | 1 | 0 |
_aInternational Marketing / _cPhilip R. Cateora, Mary C. Gilly, John L. Graham. |
250 | _a16th ed. | ||
260 |
_aNew York : _bMcGraw-Hill Irwin, _cc2013. |
||
300 |
_axxxiii, 638 p. : _bcol. ill. ; _c29 cm. |
||
500 | _aIncludes indexes. | ||
650 | 0 | _aExport marketing. | |
650 | 0 | _aInternational business enterprises. | |
700 | 1 | _aGilly, Mary C. | |
700 | 1 | _aGraham, John L. | |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2ddc _cBK _n0 |
||
999 |
_c1396 _d1396 |