| 000 | 01244cam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 12349560 | ||
| 003 | OSt | ||
| 005 | 20250626143803.0 | ||
| 008 | 010316s2001 enka b 001 0 eng | ||
| 010 | _a 2001266033 | ||
| 020 | _a0471499447 (pbk.) | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 050 | 0 | 0 |
_aHF5414 _b.P75 2001 |
| 082 | 0 | 0 |
_a658.8 _221 _bPRI |
| 100 | 1 |
_aPringle, Hamish. _eauthor |
|
| 245 | 1 | 0 |
_aBrand Spirit : _bhow cause related marketing builds brands / _cHamish Pringle and Marjorie Thompson. |
| 250 | _aPaperback ed. | ||
| 260 |
_aChichester ; _aNew York : _bWiley, _c2001. |
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| 300 |
_axxiii, 281 p. : _bill. ; _c24 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aSocial marketing. | |
| 700 | 1 |
_aThompson, Marjorie, _d1957- |
|
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/wiley043/2001266033.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley036/2001266033.html |
| 856 | 4 |
_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix07/2001266033.html |
|
| 906 |
_a7 _bcbc _corigcop _d2 _encip _f20 _gy-gencatlg |
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| 942 |
_2ddc _cBK _n0 |
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| 999 |
_c1744 _d1744 |
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