Marketing Management / Philip Kotler and Kevin Lane Keller.
Material type: TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009.Edition: 13th edDescription: 1 v. (various pagings) : col. ill. ; 29 cmISBN:- 9780136009986
- 0136009980
- 9780131357976 (pbk.)
- 0131357972 (pbk.)
- 658.8 22 KOT
- HF5415.13 .K64 2009
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Main Library - Kungu General stacks | Non-fiction | 658.8 KOT (Browse shelf(Opens below)) | 1 | Available |
Browsing Main Library - Kungu shelves, Shelving location: General stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
658.8 CHR Relationship Marketing : Creating Shareholder Value / | 658.8 KOT Marketing Management / | 658.8 KOT Marketing Management : Analysis, Planning and Control. | 658.8 KOT Marketing Management / | 658.8 LAN Essentials of Marketing : Text and Cases / | 658.8 MAR Marketing For Dummies / | 658.8 MAR Marketing Express / |
Includes bibliographical references and index.
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