Loyalty 3.0 : How to Revolutionize Customer and Employee Engagement with Big Data and Gamification / Rajat Paharia.

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TextPublisher: New York : McGraw-Hill, [2013]Description: xv, 281 pages ; 24 cmContent type:

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	Main Library - Kungu General stacks	Non-fiction	658.812 PAH (Browse shelf(Opens below))	1	Available

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Previous	658.812 BLA Raving Fans : A Revolutionary Approach to Customer Service /	658.812 DAS The Customer Service Solution : Managing emotions, trust, and control to win your customer's business /	658.812 KER Likeable Business : Why Today's Consumers Demand More And How Leaders Can Deliver /	658.812 PAH Loyalty 3.0 : How to Revolutionize Customer and Employee Engagement with Big Data and Gamification /	658.816 FLE Value Pricing : How to Maximise Profits Through Effective Policies. /	658.827 FRA The Mental World of Brands : Mind, memory and brand success /	658.83 BRA Marketing Research : Tools & Techniques /	Next

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