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Principles and Practice of Marketing / David Jobber.

By: Material type: TextTextPublication details: London ; New York : McGraw-Hill, 2010Description: xxx,946 p. : ill. (some col.) ; 25 cmISBN:
  • 0077123301
  • 9780077123307
Subject(s): DDC classification:
  • 658.8 20 JOB
LOC classification:
  • HF5415 .J5 2010
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Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Main Library - Kungu General stacks Non-fiction 658.8 JOB (Browse shelf(Opens below)) 1 Available

Includes bibliographical references and index(p.922-p.946).

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