Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius.

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Material type: Text

TextPublication details: New York, NY : McGraw-Hill/Irwin, c2013.Edition: 11th edDescription: li, 745 p. : col. ill., col. maps ; 29 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	Main Library - Kungu General stacks	Non-fiction	658.8 KER (Browse shelf(Opens below))	1	Available

Includes bibliographical references and index.

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