Marketing Management Strategies. / O.C Ferrell and Michael D. Hartline

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Material type: Text

TextPublication details: South Western : Cengage Learning, 2011Edition: 5th editionDescription: xxii,746p. : ill. ; 26cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	Main Library - Kungu General stacks	Non-fiction	658.8 FER (Browse shelf(Opens below))	1	Available

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Includes Index (p.725-746)

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