Marketing Management Strategies. / O.C Ferrell and Michael D. Hartline
Material type:
TextPublication details: South Western : Cengage Learning, 2011Edition: 5th editionDescription: xxii,746p. : ill. ; 26cmISBN: - 9780538467445
- 0538467444
- 658.8 FER
- HF5415.F383
| Item type | Current library | Collection | Call number | Copy number | Status | Date due |
|---|---|---|---|---|---|---|
Books
|
Main Library - Kungu General stacks | Non-fiction | 658.8 FER (Browse shelf(Opens below)) | 1 | Available |
Includes Index (p.725-746)
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